ppt

Name : Azahra Aulia Nissa 

NIM : 2270402012

Class : 2A Penerbitan 

BUSINESS PROPOSAL

Azahra Aulia Nissa 

Melysa Putri Angraieni

CHAPTER I 

— Background 

Bumantara Publishing Bumantara publishing is a company engaged in the book making industry. Bumantara publishing was established in 2018 but has only been successfully operating since 2019. Because it needs the right maturity in processing a creative industry company. In this company, we have used advanced technology that does not use manual technology, so it does not take too long to process. Even though we have used technology, we still open opportunities for people who want to work in our company, we still open job vacancies for those who are interested in this job.

 

CHAPTER II 

— Vission and Mission Bumantara Publishing

- VISSION • To make Indonesia advanced with the books we publish

- MISSION • Realizing an advanced company in the field of bookkeeping • Make a company that can bring the future of Indonesian society to be better

CHAPTER III 

— SWOT 

- Strength 

• As a successful publishing company in Indonesia 

• The company's network is wider than other publishing companies 

• As a company that sells a large number of local books 

• Has high brand recognition and is more easily understood by the local market

Weakness 

• Capital expenditure is still very large 

• Financial management is still not good

• Some cities in Indonesia are still not available for our publishing 

Opportunity

• Many people are enthusiastic about reading 

• Our workmanship system doesn't take too long 

• There are some cities where our publishing service is not yet available

Threat 

• Requires development every year 

• Government regulations that can harm the company Create a strategy 

• Branding our products to be more recognized 

• Have several branches that operate well 

• Often launches useful books 

CHAPTER IV 

— Business Model Canvas

* Key Partners 

• Polimedia publishing 

• Mentari publishing 

• Angkasa publishing 

* Key Activities 

 • Preparing editing equipment, desioning book and printing desain 

• Preparing editing and printing process

* Key Resources 

• Printing machine 

• Digital printing 

• Computers 

• Prepare a place Value Propositions 

• Service 

• Time 

• Price 

• Quality Customer Relationship 

• Social media and public Channel 

• We convert our offering or value proposition to audience throught channels

* Customer Segments 

• Students at Polimedia Jakarta, Indonesians and people from outside Indonesia Cost Structure 

• Payment of machine maintenance 

• Purchase pf paper 

• INK computers and printers 

• Payment of employes salaries Revenue Stream Editing Revenue Printing Revenue Design Revenue 

CHAPTER V 

— List of Service 

We as a publishing company focus on editing, printing and designing. Working in our company is very helpful for many people and has an efficient promotion. Therefore many people get information so that we can get the right target. 

CHAPTER VI 

Working Time

- Editing > 2 – 3 days 

- Revision > 1 - 2 days 

- Design > 1 - 2 days 

- Printing > 7 - 10 days 

- marketing > 9 - 10 days

CHAPTER VII

- Curiculum Vitae

  

We use CVs from Singapore/Japan, because the quality of their CVs is good, and our company can emulate them.

CHAPTER VIII

- Inquiry Letter

We use an inquiry letter based on a developed company, which is located in the Netherlands. Therefore we are inspired to do something similar. Although there are some parts that we differentiate.

CHAPTER IX

- Memo

In the stage memo, we saw from a well-known company in Indonesia "Gudang Garam" every time they wanted to hold an important meeting, the memo they presented was very good, so we could use the company on a daily basis. 

CHAPTER X

- Faktur

 For invoicing, our company follows the style of overseas companies especially Korean companies. Presenting some of the needs that our company needs, so you need quality invoice records too, so that companies that want to work together can be trusted. 

CHAPTER XI 

- Product Example 

For the example product section, we use examples based on well-known book publications, namely Gramedia. the various books they publish inspire our company, so that it can create quality products.